How a cassette from 1997 helped me trace J.O.Y. Radio back to the summer that shaped everything. 7/31/1997. That’s the date written on this cassette tape. And yes, younger generation, this is what a cassette looks like. I thought it was gone. Over the years, many tapes from my collection were lost during moves, damaged, or dubbed over to make the next mix to ride around to. Somehow, this one survived. What’s recorded on it is important: a two-hour Youth Summit about the issue

Culture. Sound. Strategy. Stories from inside the movement. J.O.Y. Enterprises was created to be more than a collection of businesses. It was built as a creative ecosystem where music, media, production, fashion, education, entrepreneurship, and personal expression can work together. The J.O.Y. Journal is where those worlds meet. This is the official editorial home of J.O.Y. Enterprises—a place where we can share the ideas, experiences, lessons, projects, and cultural convers